Print and send serial letters comfortably with Mail Boxes Etc.

Serial letter & serial printing


Creating and Sending Mail Merge Letters: Serial Marketing Success


Sending printed letters – is it still relevant in the digital era? Absolutely. Even though emails, WhatsApp messages, and social media publications largely dominate written communication today:

The mail merge letter still functions as an information and marketing tool excellently.

The reasons for this are diverse – ranging from a higher attention value compared to emails, longer presence in the immediate environment of recipients, to effective image maintenance.

Even in terms of costs, the printed mail merge letter has its advantages. While printing and postage costs are incurred for printed materials, unlike for emails, the investment pays off: According to an Analog Mail Study by Deutsche Post from 2020, the RoAS (Return on Advertising Spend = advertising cost return) for printed mailings is on average 990 percent. This means that every euro spent on creating and sending mail merge letters generates an additional 9.90 EUR in revenue.

Mail Boxes Etc. is your partner for mail merge printing: We ensure that your mail merge letters are printed in the best quality, expertly assembled, and sent without errors.

Learn more about Graphics & Printing at MBE

Why Outsourcing Makes Sense

Many small and medium-sized businesses still produce promotional mailings and information letters themselves, mistakenly believing it to be cost-effective. However, they overlook the commitment of personnel resources and the time required for printing, enveloping, and franking.

When considering the extremely high error-proneness of self-created mail merge letters, it becomes clear: Mail merge letters are an outsourcing topic.

Benefits of Mail Merge Letter Creation with Mail Boxes Etc.:

  • All-inclusive service: We handle the entire production and shipping process.
  • No effort required from you: We only need the content of the mail merge letter and the addresses from you – we take care of everything else.
  • Mailing personalization: Upon request, we ensure that the salutation in the letter text corresponds to the addressee's name. You can address your customers personally ("Good day, Mr. Schmidt") instead of using a generic salutation ("Dear customer").
  • Creation of QR code mail merge letters: We can generate dynamic QR codes in series and print them on your letters.
  • First-class print quality: We guarantee flawless printing. Fading color intensity (a typical problem with self-printing), stripes, or misaligned printing due to incorrect paper feed are not an issue with us.

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Sticker and Label Printing: Moving Away from Window Envelopes

Ensure that your letters attract attention and are guaranteed to be opened – by avoiding standard window envelopes! Advertising mailings in cheap envelopes with transparent address fields (that may even say "To all households") are hardly effective. Much more eye-catching are letters in sealed envelopes made of high-quality paper. Since we also offer sticker and label printing, we can easily provide your mail merge letters in sealed envelopes with address labels.

Whether it's direct mailings, change notifications, or invoices – we handle your mail merge orders quickly and effectively. We know what matters in printing and shipping and what pitfalls to consider. Would you like to learn more about how you can produce and have mass mail efficiently sent through Mail Boxes Etc.? Contact us, we are happy to advise you.

We look forward to your inquiry!

Contact the MBE Center

*The service offering may vary depending on the location and MBE Center.

Other MBE Solutions
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Hand over the time-consuming and demanding trade fair preparations to Mail Boxes Etc. and devote yourself to your main business. MBE has extensive expertise in trade fair services and knows its way around trade fair sites all over the globe.
Storefront design
Mail Boxes Etc. supports you in terms of shop window design with printed products of all kinds: you can obtain window foils, window stickers, window tattoos, signs, posters and printed partition walls from us.
Promotional items
Whether ten thousand balloons for a sponsored festival, three hundred beer mats for a Christmas party with potential customers or 50 USB sticks for a targeted mailing campaign: we print promotional gifts of any kind for you in any quantity.
Mail Boxes Etc. supports you and your company or organisation in all areas. From layout planning to paper selection to final dispatch - with us you can print and send your mailing. Efficiency, a fair price-performance ratio and a high level of data security are always our focus.
Roll-up Banner
Roll-up banners are popular classics of mobile advertising technology. They can be set up quickly and easily at any location. Mail Boxes Etc. offers you a comprehensive range of services for this effective advertising tool.
MBE Deutschland GmbH • Bundesallee 39-40a • 10717 Berlin • Tel. +49 30 72 62 090 • Fax +49 30 72 62 09-250 • •

Mail Boxes Etc./MBE Centers are operated by independent operators as franchisees, who operate under a franchise agreement under the brand name of MBE. Through its franchise network Mail Boxes Etc. provides support services for businesses and individuals. Logistics and shipping services represent the main services of MBE – enabled by MBE through contractual agreements concluded for the benefit of its franchisees with the main national and international express couriers - and other graphics and printing services - provided either directly or on the basis of agreements with large printing centers. The promotion of services for business and private customers is carried out in the framework of the business activity of each MBE franchise partner within and outside of the MBE Centers ("farming"). Each franchise partner is contractually obligated to perform such activities. Mail Boxes Etc. and MBE are registered trademarks used with permission of MBE Worldwide S.p.A. (All Rights Reserved). The services offered by the individual MBE Centers can vary depending upon the location. The material available on this Internet site, the information contained herein and any other relevant related data may not in any manner be copied, distributed, changed, republished, reproduced, downloaded or forwarded to third parties, without the expressed prior written authorization of MBE Deutschland GmbH. We accept no responsibility with regard to the unauthorized use of the material available on this Internet site, the information and/or the data contained herein.
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